Microsoft went one up on Google Apps with a Gmail spoof video which has been doing the rounds. Titled the "Gmail" man, depicting a snoopy postman who likes to read people's mail, Microsoft has targeted Google's policy of scanning Gmail users mail to serve up relevant ads. Microsoft has kept mum about producing the video, but it is quite obvious to most that it is an MS production.
The video is very witty, and certainly worth a watch. Everyone is waiting with bated breath to see how Google responds. It did its own "Gmail intervention" video, but that is limp, and doesnt seem to be a direct response. See the video below and get a few chuckles.


The web productivity / collaboration / workspace / office (call it what you may) market never fails to confound me. It is perplexing to try and make out who is collaborating with who, and with what product.
If anybody had any doubts about the
During the run up to Office 365's launch, 
August proved to be a busy month, as Google Apps continues to churn out bountiful new enhancements and features. The rate of innovation at Google just keeps on speeding up, as it decisively proves the benefits of software-as-a-service to businesses. Microsoft, with Office Web Apps, seems to drag in contrast, its enterprise legacy seemingly in tow. 
